Rediscover RPL

advertising

Often times, library usage is highest at a young age and decreases after post education comes to an end. This campaign was posted at Translink stations.  The design speaks to former library members who may have used the library as a resource as a child but due to the advance of technology, may have stopped visiting it since graduation. The use of different typefaces, handwritten style and colours are meant to inspire the spirit of childhood memories.